Chazen
Integrated Stories
To support the grand opening of its $43 million expansion, Chazen turned to us to update its website to keep pace with its sensational new quarters. Choosing to focus in on the “recreational cultural enthusiast” led to this design, which features the stirring intersection of art and everyday human life. Thrilled with this site, Chazen “yes anded” our assignment to include traditional and new media advertising for the grand opening—all of which drew happy, enthusiastic crowds.
Chazen Website
Chazen – Integrated Story – Digital
Taking inspiration from the Chazen’s collection as well as the building itself, the site encourages a personal experience for the visitor. Equally important is the content management system, designed to enable intuitive, flexible site maintenance by site editors of all abilities.
Chazen – Integrated Story – Digital
Taking inspiration from the Chazen’s collection as well as the building itself, the site encourages a personal experience for the visitor. Equally important is the content management system, designed to enable intuitive, flexible site maintenance by site editors of all abilities.
Chazen – Integrated Story – Print
Image advertising was launched via advertorials, print, online and transit advertising to reignite top-of-mind awareness and conversation about the Chazen. Coinciding with the launch of the new site, the image messaging piqued anticipation of the museum’s expansion.
Chazen – Integrated Story – Print
Image advertising was launched via advertorials, print, online and transit advertising to reignite top-of-mind awareness and conversation about the Chazen. Coinciding with the launch of the new site, the image messaging piqued anticipation of the museum’s expansion.
Chazen – Integrated Story – Out of Home
Image advertising was launched via advertorials, print, online and transit advertising to reignite top-of-mind awareness and conversation about the Chazen. Coinciding with the launch of the new site, the image messaging piqued anticipation of the museum’s expansion.
Chazen – Integrated Story – Out of Home
Image advertising was launched via advertorials, print, online and transit advertising to reignite top-of-mind awareness and conversation about the Chazen. Coinciding with the launch of the new site, the image messaging piqued anticipation of the museum’s expansion.
Chazen – Integrated Story – Out of Home
Image advertising was launched via advertorials, print, online and transit advertising to reignite top-of-mind awareness and conversation about the Chazen. Coinciding with the launch of the new site, the image messaging piqued anticipation of the museum’s expansion.
