Privacy Policy

Personal Information Voluntarily Supplied

Personal contact information (name, address, phone number, email address, social media usernames, etc.) may be required when you request information, complete a survey, subscribe to our blog, request a white paper or interact with Hiebing using social media. Hiebing collects voluntarily supplied personal information to contact visitors who request information in some capacity. This information is kept indefinitely so that Hiebing can contact the visitor with relevant information unless the visitor requests to have that information deleted.

Hiebing will remove a visitor’s voluntarily supplied personal information upon the visitor’s request. Under no circumstances will Hiebing furnish or distribute personally identifying information to outside organizations, entities or companies without your consent. If you supply us with your postal and/or email address, you may receive periodic mailings from us with information on new services or upcoming events. If you have questions about your email subscription status, would like to verify that your personal data is removed from our mailing list or have other inquiries about your voluntarily supplied personal information, please contact us at privacy@hiebing.com.

Site Visitorship Data

Site visitorship data is information about the way a website is used that is not associated with an individual’s identity. Hiebing uses aggregate anonymous data regarding online behavior to better understand how people use our website. To that end, Hiebing may use aggregated, anonymous online traffic behavior along with information from third parties to track usage trends and thereby improve our websites.

Most site visitorship data is collected using data collection tools such as cookies, embedded Web links and other commonly used information-gathering tools. Hiebing uses site visitorship data to develop, manage and improve the website. Sometimes Hiebing may aggregate site visitorship data with personally identifiable information from registered members. Hiebing may use that information to:

  • Manage the website

  • Help resolve problems

  • Analyze use of the sites

Hiebing may also use this aggregated, anonymous information to develop reports that Hiebing may share with third-party marketing partners and customers. The kind of information Hiebing may collect includes:

  • Your Internet Protocol (IP) address

  • The pages visited on our site

  • The links clicked on our site

  • Any products or services you review

  • The features used

  • How long a visitor stays

  • The domain name of the sites from which visitors connect to our site and the sites to which visitors connect through our site

Third-Party Tools & Targeted Advertisements

Hiebing uses Google Analytics, Meta Pixel, LinkedIn Insights Tag and HotJar to collect and analyze anonymous, aggregated site visitorship data. These tools may use cookies, web beacons and other storage technologies to collect and receive information from websites and elsewhere on the internet to serve targeted advertisements.

To opt out of and manage this type of tracking, website visitors can disable their cookies for certain websites. For more information on opting out of targeted advertisements, visit the Network Advertising Initiative’s Opt Out Tool Page.

Google Analytics Advertising Cookies

Google Analytics collects data from traffic via Google Analytics Advertising Cookies. Hiebing does not identify users or merge personally identifiable information with non-personally identifiable information collected through any Google product. To opt out of Google Analytics advertising cookies, please use the Google Analytics Opt-out Browser Add-On.

Cookie Definitions and Storage

Necessary

Necessary cookies are required to enable the basic features of this site, such as providing secure log-in or adjusting your consent preferences. These cookies do not store any personally identifiable data.

Cookie

Duration

Description

__cf_bm

1 hour

This cookie, set by Cloudflare, is used to support Cloudflare Bot Management.

_cfuvid

session

Cloudflare sets this cookie to track users across sessions to optimize user experience by maintaining session consistency and providing personalized services

AWSALBCORS

7 days

Amazon Web Services set this cookie for load balancing.

VISITOR_PRIVACY_METADATA

6 months

YouTube sets this cookie to store the user's cookie consent state for the current domain.

cookieyes-consent

1 year

CookieYes sets this cookie to remember users' consent preferences so that their preferences are respected on subsequent visits to this site. It does not collect or store any personal information about the site visitors.

Functional

Functional cookies help perform certain functionalities like sharing the content of the website on social media platforms, collecting feedback, and other third-party features.

Cookie

Duration

Description

__Secure-YEC

past

Stores your video player preferences to optimize your YouTube experience by maintaining service quality and smooth viewing

__Secure-YNID

6 months

Used by YouTube to help manage user sessions, store video player preferences (like language, autoplay), and improve service performance and security

VISITOR_INFO1_LIVE

6 months

A cookie set by YouTube to measure bandwidth that determines whether the user gets the new or old player interface.

yt-remote-connected-devices

Never Expires

YouTube sets this cookie to store the user's video preferences using embedded YouTube videos.

yt-remote-device-id

Never Expires

YouTube sets this cookie to store the user's video preferences using embedded YouTube videos.

ytidb::LAST_RESULT_ENTRY_KEY

Never Expires

The cookie ytidb::LAST_RESULT_ENTRY_KEY is used by YouTube to store the last search result entry that was clicked by the user. This information is used to improve the user experience by providing more relevant search results in the future.

yt-remote-session-name

session

The yt-remote-session-name cookie is used by YouTube to store the user's video player preferences using embedded YouTube video.

yt-remote-fast-check-period

session

The yt-remote-fast-check-period cookie is used by YouTube to store the user's video player preferences for embedded YouTube videos.

yt-remote-session-app

session

The yt-remote-session-app cookie is used by YouTube to store user preferences and information about the interface of the embedded YouTube video player.

yt-remote-cast-available

session

The yt-remote-cast-available cookie is used to store the user's preferences regarding whether casting is available on their YouTube video player.

yt-remote-cast-installed

session

The yt-remote-cast-installed cookie is used to store the user's video player preferences using embedded YouTube video.

Analytics

Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics such as the number of visitors, bounce rate, traffic source, etc.

Cookie

Duration

Description

vuid

1 year 1 month 4 days

Vimeo installs this cookie to collect tracking information by setting a unique ID to embed videos on the website.

YSC

session

YSC cookie is set by Youtube and is used to track the views of embedded videos on Youtube pages.

ga*

1 year 1 month 4 days

Google Analytics sets this cookie to store and count page views.

_ga

1 year 1 month 4 days

Google Analytics sets this cookie to calculate visitor, session and campaign data and track site usage for the site's analytics report. The cookie stores information anonymously and assigns a randomly generated number to recognise unique visitors.

Performance

Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors.

Cookie

Duration

Description

__Secure-ROLLOUT_TOKEN

6 months

Used by YouTube to manage feature rollout, experimentation and updates.

AWSALB

7 days

AWSALB is an application load balancer cookie set by Amazon Web Services to map the session to the target.

Advertisement

Advertisement cookies are used to provide visitors with customized advertisements based on the pages you visited previously and to analyze the effectiveness of the ad campaigns.

Cookie

Duration

Description

scribd_ubtc

10 years

Scribd sets this cookie to gather data on user behaviour across several websites and maximise the relevancy of the advertisements on the website.

browser_id

5 years

This cookie is used for identifying the visitor browser on re-visit to the website.

Effective Date and Updates

This Privacy Policy is effective as of November 5, 2009. Last updated on December 23, 2025. Hiebing reserves the right to change this Privacy Policy at any time. Any updates to this Privacy Policy will be posted here at hiebing.com.

Contact Us

It’s important for us to know what visitors have to say about our website. To contact us with your questions or comments, please email us at contact@hiebing.com or write to us at:

Hiebing

315 Wisconsin Ave. Madison, WI 53703

Privacy Policy - Hiebing | Marketing & Advertising Agency | Madison, WI & Austin, TX