What’s in a Name? The Rebranding Discussion

{"cache":{"post_18f38_88e1b":{"id":"cG9zdDo4MjM3","databaseId":8237,"uri":"/whats-in-a-name-the-rebranding-discussion","featuredImage":{"node":{"mediaItemUrl":"https://wp.hiebing.com/wp-content/uploads/2021/12/MicrosoftTeams-image-9.png","mediaDetails":{"width":4500,"height":4500}}},"title_b28e9_bf21a":"What’s in a Name? The Rebranding Discussion","author":{"node":{"name":"Jaquelin Bonura"}},"date":"2021-12-17T14:59:18","content_b28e9_bf21a":"

","seo":{"opengraphUrl":"https://wp.hiebing.com/whats-in-a-name-the-rebranding-discussion","__typename":"PostTypeSEO","canonical":"https://wp.hiebing.com/whats-in-a-name-the-rebranding-discussion","cornerstone":false,"focuskw":"Rebranding","fullHead":"\nWhat’s in a Name? The Rebranding Discussion - Hiebing | Marketing & Advertising Agency | Madison, WI & Austin, TX\n\n\n\n\n\n\n\n\n\n\n\n\t\n\t\n\t\n\n\n\n\t\n\n","metaDesc":"Thinking about a rebrand? Take a moment to consider these case studies, cautionary tales and thoughtful takeaways before you do.","metaKeywords":"","metaRobotsNofollow":"follow","metaRobotsNoindex":"index","opengraphAuthor":"","opengraphDescription":"Thinking about a rebrand? Take a moment to consider these case studies, cautionary tales and thoughtful takeaways before you do.","opengraphModifiedTime":"2022-06-09T21:56:51+00:00","opengraphPublishedTime":"2021-12-17T20:59:18+00:00","opengraphPublisher":"","opengraphSiteName":"Hiebing | Marketing & Advertising Agency | Madison, WI & Austin, TX","opengraphTitle":"What’s in a Name? The Rebranding Discussion - Hiebing | Marketing & Advertising Agency | Madison, WI & Austin, TX","opengraphType":"article","readingTime":0,"title":"What’s in a Name? The Rebranding Discussion - Hiebing | Marketing & Advertising Agency | Madison, WI & Austin, TX","twitterDescription":"","twitterTitle":"","opengraphImage":{"__typename":"MediaItem","id":"cG9zdDo4MjM5","mediaItemUrl":"https://wp.hiebing.com/wp-content/uploads/2021/12/MicrosoftTeams-image-9.png"}}},"posts_f30bc_1a1ba":{"nodes":[{"slug":"its-not-your-fathers-internet","title_b28e9_bf21a":"It’s Not Your Father’s Internet"}]},"posts_f30bc_b0afb":{"nodes":[{"slug":"hiebings-new-sign-by-evan-voyles","title_b28e9_bf21a":"Hiebing’s Glow-Up: New Iconic Sign by an Austin Legend "}]}}}

Hiebing Blogworthy - Things we think about. And why we think about them.